The children’s magazine promoting learning through creativity.

Lucy Burton, founder of Little Buffalo, talks to us about the importance of support and keeping focused.

In an industry where finances can be limited, the Entrepreneur ISA would’ve given me a welcome boost when getting Little Buffalo off the ground.


What is Little Buffalo?

Little Buffalo is a new artistic children’s magazine which focuses on learning through creativity. Our emphasis is on exploration and discovery, broadening kid’s horizons and firing their imaginations.

What’s new about your approach to learning?

Our 32-page magazine provides children across the world with an imaginative approach to learning not only English but cultural exploration. Whilst most children’s magazines are aimed at the native English speaker, Little Buffalo is aimed at children learning English as a second language.

Can you tell us a bit about a typical issue?

Each issue takes a child on a journey through the various themes, learning new facts, puzzles and games, it makes learning about this great city a lot of fun. The kids do everything from joining Little Buffalo and his friends as they discover the A-Z of London, enjoy alphabetical games and find out about landmarks. It’s a great way for parents to get kids to learn through fun and games.

What was it that inspired you to set up Little Buffalo?

I wanted to run my own business and I saw a gap in the market that I thought could be filled. Whilst my background is graphics, with only 3 years teaching, I saw that there is a need for simple magazines for kids needing to learn English. Little Buffalo helps with homework too!

What have been the biggest challenges you have faced so far?

Finances and most recently, lack of support, but that is changing as we speak. I think anyone in this industry would say the same – but stay driven and focused and you can achieve anything!

What advice would you give to budding entrepreneurs?

Get a mentor, they are great for bouncing ideas off of and helping you keep focused. In my experience, they can be a real asset in stopping you running around like a headless chicken trying to get stuff done! On a serious note, it’s great to get feedback, have a sounding board and they can give great advice.

What is your proudest achievement to date as a company?

We’ve been supported by both The Prince’s Trust and the reading charity Beanstalk to have placed 60 magazines in schools. 

Do you think an Entrepreneur ISA and a Small Business Savings Allowance would have helped aid your company’s growth in the early stages?

Yes, all support is better than none. In an industry where finances can be limited, the Entrepreneur ISA would’ve given me a welcome boost when getting Little Buffalo off the ground – and the Small Business Savings Allowance seems like it’d be a great initiative for any small business – new or old. 

Lucy Burton is the founder of Little Buffalo.

More Start Up stories